The NFL has officially revealed its 2026 Super Bowl halftime headliner — and it’s none other than Bad Bunny. The Puerto Rican superstar will take over the stage on February 8, 2026, at Levi’s Stadium in Santa Clara, California, as part of the Apple Music Super Bowl LX Halftime Show.
The announcement came live during the Dallas Cowboys–Green Bay Packers game, after a teaser earlier in the broadcast fueled speculation across social media.
Fans and media had floated names like Taylor Swift, Adele, and even Metallica in the weeks leading up to the reveal. Ultimately, the NFL and Roc Nation (its live music partner) landed on Bad Bunny — a choice that signals a celebration of Latin culture at one of the world’s biggest stages.
This marks a landmark moment: while Bad Bunny appeared during the 2020 Super Bowl halftime show as a guest alongside Shakira and J. Lo, Super Bowl LX will be his first time headlining the event solo.
With Kendrick Lamar’s record-viewed 2025 halftime show setting the bar at 133.5 million viewers, expectations are sky-high.
For now, the NFL is keeping details—setlist, stage design, surprise guests—under wraps. But one thing is clear: the Super Bowl won’t just be a game next February — it’s shaping up to be a global music event with a distinctly Puerto Rican heartbeat.